A Brief History of Lexus
In 1983, Toyota chairman Eiji Toyota issued a challenge to make the world's best car. The project, titled F1, was completed in 1989 with the Lexus LS 400, which was praised for its quietness, engine performance, and fuel economy. Lexus was launched as Toyota's luxury brand in 1986. The name comes from the name Alexis, which was a front-runner in potential names but was modified so it would not be associated with the character Alexis Carrington in in the popular 1980s drama Dynasty. The original Lexus slogan became "The Relentless Pursuit of Perfection".
During its first year of sales in 1990, Lexus sold 63,594 vehicles in the United States. In 1991, Lexus was ranked highest in J.D. Power and Associates' studies on initial vehicle quality, customer satisfaction and sales satisfaction for the first time. That same year, Lexus launched its first sports coupe, the SC 400, as well as its ES 300 sedan, which became the brand's bestseller. Lexus debuted its first sport utility vehicle, the LX 450, in 1996 and its first luxury-branded crossover SUV, the RX 300 in 1998. In 1999, Lexus also recorded its 1 millionth vehicle sold in the U.S. market, being ranked as the top-selling premium car maker in the U.S. overall. By 2003, Lexus had sold its two millionth vehicle in the United States and released the first luxury-branded production hybrid SUV. In 2005, Lexus completed an organizational separation from parent company Toyota, with dedicated design, engineering, training, and manufacturing centers working exclusively for the division. With all its success, it's no surprise that a good number of Dublin, CA, Livermore, CA, Pleasanton, CA, Altamont, CA, and Ulmar, CA residents drive a Lexus.
Lexus vehicles are widely adored because of their superior comfort and ergonomic design, smooth and easy driving, dependability, fuel efficiency, innovation and more. We at Ricks Performance in US have been repairing vehicles like Lexus, Toyota and many others since 1987, and can perform a multitude of services on them. Here is a comprehensive list of some of Lexus' diverse models:
Known as the modern luxury car, Lexus has a large range of models that require extensive services. When the time comes to bring your Lexus in for repairs, Pleasanton residents can come to Ricks Performance. We specialize in Lexus repair and can take care of your car, bumper to bumper. Our team of Reliable technicians, at Ricks Performance are up to date on the latest automotive technology and will deliver high-quality service, every time. Reasons You Should Do Business With Us:
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